The Apprentice (UK): Season 1, Episode 6 - Advertising executives

The Apprentice (UK) on Imdb

GENRE: Game-Show | Reality-TV

EPISODE AIR DATE: 3/23/2005

EPISODE SUMMARY: All the candiates were called and had to get on the Bus with they side advert saying the "Apprentice", they had to go upstairs where they recieved a phone call from Sir Alan Sugar who couldnt be there he described their next task. The teams had to develop a TV and press ads for the Amstrad JB 1000 - a 10 CD changer. Paul was Project Manager for Impact and Miriam was Project Manager for First Forte they are both Project Managers for the first time. Both teams had a quick meeting with Alan Sugar son had a meeting with them. Impact was down to only four contestants: Paul, Raj, Saira and Rachel. Raj didn't think much of Paul's management. "He's all over the place," he told Saira. "I ain't got a clue what's going on." Paul directed a TV ad featuring a mum and her spotty kid. The kid couldn't act which lead Paul to spend the majoirty of time delevoping the TV ad neglecting the Press campaign. Paul sent Saira and Rachel off to work on the press campaign. As they couldn't work together they worked on separate ads by themselves. Saira left the graphic designer without supervision while she rearranged the room where the had to pitch the idea. Rachel designed a mood board. Miriam at First Forte had James, Sebastian, Tim and Ben in her team. They decided on a campaign with the strapline "The jukebox is back". Their TV actor overacted. And James's Borat impression did not make it to the final cut. Miriam spent equal time on each section of the project. After they pitched the ideas to the Publicist they phoned Sir Alan Sugar to give him feedback, which was not shown. Sir Alan Sugar made both team repitch their ideas to him. Sir Alan asked Raj: "Who's won?" and Raj admitted First Forte, his opponents, had beaten them. Sir Alan agreed, designating the choice a no-brainer. Paul chose Saira and Rachel to go back to the boardroom. Paul admited that he would take overall blame for the Project, Saira was blamed for her bad advert and about her chairs, Rachel bad advert also called a stir. At the end Rachel was fired which made Saira cry and Paul tryed to comfort her to no avail.